Episode 3: Representation: the role of brands and how leaders are leaning in to the uncomfortable - Geoffrey O. Williams, CDIO, Dr Martens
If you’re interested in the role of business in creating an inclusive society you’ll love hearing thoughts from Geoffrey O’ Williams, Chief Diversity & Inclusion Officer at Dr Martens.
Geoffrey shares his experience and vision on topics including the role of making mistakes, having difficult conversations and how teams at a fashion brand can create change.
In this episode you’ll hear how Geoffrey leads on reflecting a diverse customer base within a company, the benefits of doing so and steps to make it happen. Here’s a snapshot of a few things we talked about:
[2:54] Embracing mistakes: learning through storytelling and Geoffrey’s top book recommendations on how mistakes can drive you forward.
[7:03] Reflecting your customer base in your organisation; your workforce and your products.
[10:33] Black Lives Matter: the role of brands, leaning in to the uncomfortable and next steps.
[13:18] Connecting with the next generation: the role of diversity and inclusion at a fashion brand.
[18:42] A 21st century approach to the business case for diversity and inclusion.
[24:15] Why listening to minority creates effective change.
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